Google Analytics with DonorDock

Google Analytics 4 is the next generation of Google Analytics which collects event-based data to better understand the user journeys.

Accessing Google Analytics Integration in DonorDock
  1. Once access to the Google Analytics integration has been granted to your organization, log in to DonorDock

  2. Open the Settings Menu (grid icon top right of DonorDock)

  3. Select Integrations

  4. Click on the Tile for Google Analytics

  5. Enter your Google Measurement ID

    • The Measurement ID is tied to a Data Stream. In Google Analytics, go to Admin → Data collection and modification → Data streams. Open or create a Data Stream for Web. The Measurement ID is listed in the stream details. Refer to Google's instructions for more information.

    • If you do not yet have Google Analytics set up, follow Google's instructions to create an account.

  6. Click Save

Giving Page Events

The following events are emitted to the Google Data Layer.

Page_view

This event is recorded when the donation page first loads.

{
'event': 'page_view',
'page_id': '1234568', // The unique id of your giving page
'page_title': 'Giving Page | DonorDock' // The page title of your giving page
}

Checkout_completed

This event is recorded once after a successful donation.


{
'event': 'checkout_completed',
'value': 50, // The total amount of the submitted donation
'page_id': '1234568', // The unique id of your giving page
'page_title': 'Giving Page | DonorDock' // The page title of your giving page
}